At the recent song launch event of the Kannada film Vikrant Rona, south star Kiccha Sudeep spoke about the alliance of the Hindi and South film industries along with the constant comparison made between the two fraternities over box office earnings.
Sudeep, 50, pointed out that Bollywood would not have flourished the way it has if the films it produces didn't have what it takes to succeed at the box office. Recent successes of films like Pushpa (2021), KGF Chapter 2 (2022) and RRR (2022) have raised concerns about commercial Hindi releases not performing as well as mainstream releases from the Tamil and Telugu film industries in particular. However, Sudeep was dismissive of these anxieties.
As per the latest movie releases, the graph seems to be going in descending order when it comes to the amount of money minted by Hindi films whereas south films have boomed at the box office. A temporary rough patch shouldn't wipe out the good old days the industry has given. Comparing the situation to Virat Kohli's current performance on the ground he said, "It's just a matter of (time)… It's like Virat Kohli being out of form for a while. Are you going to take away his records? It doesn't work that way… Every industry is standing by its potential."
Directed by Anup Bhandari Vikrant Rona is an action adventure starring Jacqueline Fernandez as the female lead. It will be out in theatres on July 28.