The trailer of Tiger Shroff and Kriti Sanon starrer Ganapath: A Hero is Born was launched by fans. The launch of the trailer took it to the number 1 trend on Youtube in a short span of time.
The hashtag #FansLaunchGanapathTrailer was an instant hit and reached a wider audience not only in India but also globally. This fan-driven initiative created an unparalleled buzz that led to over 17 million views spread across various online platforms.
Directed by Vikas Bahl, Ganapath also stars megastar Amitabh Bachchan in an important role. The film releases in theatres on October 20.