Talking about the film actor-producer, Jamwal said, "Looking at the current scenario and the way the audiences have changed, I have realised that everyone puts limits on everything they do, and it spreads in work, and the environment. This changing scenario has confirmed that there are no limits but only plateaus and we must not stay there. We must go beyond them. Hence, a movie on extreme sports from India."
Rampal added: "Here I am in Crakk which just offers all of the above and a lot more. Vidyut is just a phenomenal athlete and I learn something from him every day. His dedication to perfect action sequences is truly commendable."
Director Aditya Datt added: "After the success of Table No 21 back in 2012, I was told it was way ahead of its time, as it was a thriller that revolved around live-streamed games. I guess they were talking about today when time has indeed changed."
Directed by Datt, Crakk produced by Vidyut Jammwal and Action Hero Films & PZ Pictures. The movie has commenced shooting in Poland and is scheduled to release in 2023.